The Pokémon and Oreo collaboration has created a huge buzz among fans and collectors alike. What started as a fun cookie promotion in 2021 quickly turned into a collectible craze. Some Pokémon Oreos became so rare that they were sold for thousands of dollars online.
Now, in 2024, the collaboration has returned with even more exciting designs and limited-edition cookies. Let’s dive into the details of this fascinating partnership and explore the rarest and most valuable Pokémon Oreos.
The 2021 Pokémon Oreo Collaboration
In September 2021, Pokémon and Oreo launched a special edition of cookies featuring 16 different Pokémon designs. Each chocolate wafer had a Pokémon character engraved on it, making them more than just regular cookies. Fans were excited to collect all 16 designs, but soon, they noticed that some Pokémon were harder to find than others.
Among the most common Pokémon designs were Rowlet, Sableye, Dratini, Jigglypuff, Piplup, Lapras, Bulbasaur, and Squirtle. However, the rarest and most valuable Pokémon Oreo was Mew, which quickly became a collector’s item. People started selling individual Mew Oreos on eBay, with some listings reaching prices as high as $30,000.
Why Are Pokémon Oreos So Valuable?
The Pokémon franchise has been a global phenomenon since its launch in 1996. It is the highest-grossing media franchise, with billions of fans worldwide. Pokémon collectibles, including trading cards, toys, and video games, have always been in high demand. The Pokémon Oreo collaboration tapped into this passion, turning a simple cookie into a valuable collector’s item.
Many fans purchased multiple packs of Pokémon Oreos in hopes of finding the rare Mew cookie. The resale market exploded, with unopened Oreo packs and individual cookies being sold for thousands of dollars. The uniqueness of these cookies, combined with Pokémon’s immense popularity, made them highly desirable.
The 2024 Pokémon Oreo Partnership
After the success of the 2021 collaboration, Pokémon and Oreo teamed up again in 2024 to release a new set of collectible cookies. This time, the cookies feature 16 different Pokémon, including:
- Pikachu
- Bulbasaur
- Charmander
- Squirtle
- Sandshrew
- Jigglypuff
- Lapras
- Dratini
- Cyndaquil
- Sableye
- Piplup
- Snivy
- Pancham
- Rowlet
- Grookey
- Mew (the rarest cookie)
This new collection includes different flavors like vanilla, chocolate, strawberry, and blueberry ice cream. However, the biggest highlight of this release is the limited-edition Pikachu Oreo.
The Golden Pikachu Oreo comes in a special yellow package featuring Pikachu’s signature bolt-shaped tail. The cookie itself has a golden-colored wafer with a delicious chocolate banana filling. This version is expected to be highly sought after by collectors and Pokémon fans.
Photocard Collectibles Inside the New Oreo Packs
In addition to the cookies, the 2024 Pokémon Oreo collaboration introduces another exciting collectible—photocards. Each Oreo multipack comes with a square photocard featuring one of the Pokémon designs from the cookie collection.
Just like Pokémon trading cards, these photocards are expected to become valuable over time. Collectors are already searching for rare photocards, and sealed packs with these collectibles are being listed online for high prices.
Top 5 Most Valuable Pokémon Oreo Collectibles
Some Pokémon Oreos and related collectibles have sold for thousands of dollars. Here are the top five most valuable Pokémon Oreo items:
1. Sealed Pokémon Oreo Cookies in LED Display Case – $39,999
A Pokémon Oreo pack placed inside a high-quality LED display case was listed for a shocking $39,999. This proves that serious collectors are willing to spend big money to preserve these rare cookies.
2. Mew Pokémon Oreo Cookie – $30,000
The rare Mew cookie from the 2021 collaboration became a highly valuable item. Some sellers on eBay listed Mew Oreos for up to $30,000 due to their extreme rarity.
3. Unopened Pokémon Oreo Packs – $25,000
Sealed packs of Pokémon Oreos have been sold for thousands of dollars. Some listings reached $25,000, as collectors believed these packs might contain a rare Mew cookie inside.
4. Limited Edition Pokémon Oreo Set with Golden Highlights – $5,000
A unique Etsy listing featured all 16 Pokémon Oreo cookies with golden highlights. This beautifully crafted set became a dream collectible for Pokémon fans, priced at $5,000.
5. Golden Pikachu Pokémon Oreo – $4,999.95
A special Pikachu Oreo coated in 24K gold coloring was sold for nearly $5,000. This creative twist turned a simple cookie into a luxury collector’s item.
Final Thoughts: Are Pokémon Oreos Worth the Hype?
The Pokémon Oreo collaboration is a perfect example of how collectibles can come from unexpected places. While some might find it strange to spend thousands of dollars on a cookie, true Pokémon fans see these Oreos as valuable memorabilia.
The 2024 Pokémon Oreo collection offers another chance for collectors to get their hands on rare and limited-edition items. Whether you’re a Pokémon fan, a collector, or just someone who enjoys unique snacks, this collaboration proves that Pokémon’s legacy is stronger than ever.
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